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Alexandra Perry
"I wish I could just find a nice bra” is something I have said to myself for years.Finding the right bra can impact the wearers self-esteem and confidence and personality, it shouldn’t be so difficult. To me, lingerie is essentially body language. It’s a non-verbal form of communication which can intimately express personality. My interest in bras began in my early teens, but grew massively over the following decades especially during pregnancy and breast cancer. I have over 15 year’s experience working in the fashion industry, and I am passionate about sport and leisurewear, but my specific interest is in sports bras and how they are used as an alternative to post-surgery bras. My research has found that 78% of women who have undergone breast cancer surgery were disappointed with post-surgery bras available on the market. I am planning to design and develop my own range of modern, self-esteem boosing post-surgery bras for ladies who are looking for something more vibrant.
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BA (H) Fashion Management