During my time at NTU I’ve developed my passion for branding as well as discovering a new interest in editorial and digital experience design. I will continue to engage with branding design but have a strong desire to develop my technical skills further within editorial and digital experience design. Although these areas of design interest me I would describe myself as a multidisciplinary designer, and wish to continue exploring a range of areas within graphic design and the wider creative industry. In my approach to design I look to challenge the norms of design, looking to build on what’s been before whilst still creating innovative concepts. I find the relationship between technology and design intriguing in how it can challenge the audience, inspire new perspectives and experiences.